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              The Latest Viral Hits & Fresh Blends.

              At FragBar, we don't wait. As soon as a new designer fragrance starts trending or a niche masterpiece goes viral on TikTok, our perfumers get to work. This collection features our newest impressions and latest "FragBar Blends." Whether it's the season's hottest summer freshie or a cozy winter warmer, you'll find it here first.

              Check back often—we drop new scents every week.

              New Arrivals (10)

              UOMO BORN IN ROMA EXTRADOSE

              $24.95

              DONNA BORN IN ROMA IVORY

              $24.95

              DONNA BORN IN ROMA INTENSE

              $24.95

              SOGNO IN ROSSA

              $24.95

              DONNA BORN IN ROMA THE GOLD

              $24.95

              UOMO BORN IN ROMA YELLOW DREAM

              $24.95

              CLUB COUTURE

              $24.95

              VALENTINO UOMO BORN IN ROMA GREEN STRAVAGANZA

              $24.95

              HAREER (Valentino - Donna)

              $15.95

              VALENTINO UOMO BORN IN ROMA INTENSE

              $24.95
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