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              The Latest Viral Hits & Fresh Blends.

              At FragBar, we don't wait. As soon as a new designer fragrance starts trending or a niche masterpiece goes viral on TikTok, our perfumers get to work. This collection features our newest impressions and latest "FragBar Blends." Whether it's the season's hottest summer freshie or a cozy winter warmer, you'll find it here first.

              Check back often—we drop new scents every week.

              New Arrivals (13)

              MADE TO MEASURE

              $24.95

              GUCCI FLORA

              $24.95

              GUCCI OUD

              $24.95

              FLORA GORGEOUS ORCHID

              $24.95

              A FLORAL VERSE

              $24.95

              GUILTY ELIXIR DE PARFUM POUR HOMME

              $24.95

              FLORA GORGEOUS JASMINE

              $24.95

              THE EYES OF THE TIGER

              $24.95

              GUCCI GUILTY ABSOLUTE

              $24.95

              WINTER'S SPRING

              $24.95

              FADING AUTUMN

              $24.95

              A REASON TO LOVE

              $24.95

              TEARS FROM THE MOON

              $24.95
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